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    I hate business plans by Nick Jacobs

    September 11th, 2006

    by Nick Jacobs

    "The feasibility study would probably not result in the quantitative answers necessary to achieve the goal . . . but then no feasibility study ever has for me."

    That is what I said about our most recent project, and every project, personal or business, with which I have been involved during the past 30 years.

    Feasibility studies and business plans are works of logic. They are carefully weighted business analysis tools that are typically void of passion, imagination, intuition, drive and EGO.

    So, when you need the project to fly only because it is viable from a business prospective, it will be conservative. It will be cautious. It will be smaller, and, for the most part, it will be modestly successful. To quote Tom Peters, "one mediocre success after another. Incrementalism ad nauseam, JAMS, Just Another Mediocre Success."

    When it comes to Big Hairy Audacious Goals, when it is far reaching, when it is a total stretch, and when that stretch is compounded with passion, ego, determination, or a desire to save mankind, then the feasibility study becomes MOOT, or, in our case, unessential.

    That is MY BELIEF. People want to be associated with winners. People love imagination, passion, personality, and dreams. People love to be excited by excitement. It is the leader's job to provide the vision and to inspire the stakeholders with our passion. It is our job to attract them to become part of a memorable goal that is meaningful, sincere and intense.

    Sometimes, it means getting out ahead of your headlights . . . which makes the trip even more interesting.

    We will succeed because they will be touched by that spirit, moved by that vision and attracted by our sincerity . . . not because we did a feasibility study or have a business plan.

    The bottom line? A quote from Donald Trump, "We all have instincts. The important thing is to know how to use them. You may have superb academic credentials, but if you don't use your instincts you might have a hard time getting to and staying at the top."

    If you look at windbercare.com or wriwindber.org, you will see pages of projects that had no business plans, a thoughtful beginning and hopefully, no end. And a final quote and peak into my own personal belief system, "The goal must be for all the right reasons."

    Comments, Pingbacks:

    Comment from: Rehab [Visitor] · http://cirquelodge.com
    The goal must be for all the right reasons. It drives us, pushes us ahead to where we normally do not think of going. The goal is everything. it acts as a pivot to gain success in any human field. Nice creative article.
    Permalink 09/20/06 @ 15:07
    Comment from: Dr. Saba [Visitor] · http://onlineconsultation.com
    Instincts are a powerful thing. Often, we are hindered with our "logic". Business plans may be void of passion, imagination, intuition, drive and EGO. However, we must trust their instincts in the execution of those business plans...
    Permalink 07/04/08 @ 18:09
    I am sure that you will succeed in what you are planning to do. Someone who starts his business with this kind of attitude will surely be a a very successful person in the future. I am glad to see that there are still people who think like that. I wish you good luck!
    Permalink 11/06/08 @ 14:22
    Comment from: medical assistant work junky [Visitor] · http://www.alliedtech.org/category/medical-assistant/
    I have to say I found this extremely motivating. I am very driven in a business sense. I come up with all sorts of dreams and goals for success. And I truly love this quote, "We will succeed because they will be touched by that spirit, moved by that vision and attracted by our sincerity"
    I am truly going to keep this in my thoughts and try to implement it. Thx great post.
    Permalink 07/31/09 @ 02:14
    Comment from: Free Trials [Visitor] · http://www.get-for-free.net
    I am sure that you will succeed in what you are planning to do. Someone who starts his business with this kind of attitude will surely be a a very successful person in the future.

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    Permalink 08/08/09 @ 12:21
    Comment from: Outpaitnet Drug Rehab [Visitor] · http://www.castrecovery.com
    As someone who has worked on a couple business plans, I could not agree more. I can't tell you how much I just wanted to put "We'll try really hard and we'll make it work" on our last one- because we loved the project and would take it on at a very high risk.
    Permalink 08/12/09 @ 13:56
    Comment from: Andrew [Visitor]
    Business plans do really take any 'soul' out of the start-up process- it makes it a very calculated, boring process. I love organizations, such as a Christian Rehab that I am familiar with, that are fueled by the employees love and drive for what they believe in.
    Permalink 09/21/09 @ 13:40
    Comment from: dales [Member]
    why can i post it.
    Permalink 09/23/09 @ 22:36
    Comment from: herry [Visitor]
    Permalink 09/23/09 @ 22:59
    Comment from: Singapore Condominiums [Visitor] · http://www.findaproperty.com.sg
    I don’t really hate anything, and I don’t really hate business plans, what I dislike is the way people think about, and then consequently use, business and marketing plans.
    Permalink 09/26/09 @ 12:43
    Comment from: Business Plan [Visitor] · http://www.bizplancorner.com
    Hi,
    From business plan you will be able to know about your business goals and objectives more clearly. Well nice post! Thanks for sharing.

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    Permalink 10/28/09 @ 07:46
    Comment from: Poquer [Visitor] · http://www.wikipoquer.es/
    I think the other part of the equation is that business planning is not static. It is not "write a business plan and then go implement". Your business plan needs to be a living document.i think it is the business planning exercise that is important, not the document.
    poquer
    Permalink 10/29/09 @ 03:49
    Comment from: allungare il pene [Visitor] · http://www.allungareilpene.it/
    Congratulations for the article Motl interesting. The objective is davverofondamentale in things, because it gives us the strength to go with
    Permalink 11/13/09 @ 07:38
    Comment from: flooring [Visitor] · http://www.ifloor.com
    What is the major drawback of business plans by Nick Jacobs?
    Permalink 11/19/09 @ 05:53
    Comment from: Income protection insurance [Visitor] · http://www.ratedetective.com.au/insurance/income-protection
    Why you hate the business plans by Nick Jacobs?
    Permalink 11/21/09 @ 01:19
    Comment from: stock market seminars [Visitor] · http://www.traderschoice.com.au
    IT marketing is just another media of marketing, there are lots of knowledge on the internet to help you on this. The search engines can find any answers to your questions.
    Permalink 11/30/09 @ 07:47
    Comment from: superannuation advice [Visitor] · http://www.clarityaccounting.com.au/
    The economy is very much dependent on market. If the market is excellent, it will attract more investors. If there are more and more investors, the economy will automatically develop and also good market will help poor self employed.
    Permalink 12/07/09 @ 01:40
    Comment from: commercial office space [Visitor] · http://www.prestigeexec.com.au
    What is the drawback of business plans by Nick Jacobs?Please give more details regarding this topic.

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    Comment from: business directory [Visitor] · http://www.businessfinance-directory.com/
    How is Indian Plant tissue culture busines doing?
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    Comment from: emorroidi [Visitor] · http://it.hemapro.com/
    very interesting article, good luck for the blog!
    Permalink 12/21/09 @ 09:23
    Comment from: Tommy [Visitor]
    It's true that Nick is a great business planner cos so far all his plans regarding the business has turned out quite successful that has even made him very popular among the business world.He is for sure a great and talented guy with an extraordinary brain for planning. GPS Tracker
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