Post details: Hospital Strategy

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Hospital Strategy

February 17th, 2006

Not often that people put the words "hospital" and "strategy" into the same sentence, much less the same phrase. But that is exactly what I've attempted to do over the last 2 months - let me recap it here:

unclesam
Hospital Strategy I
: First, I issued a call to arms of sorts - that strategy is not reserved for the for-profit world and corporate America. Strategy may be even more important in our healthcare market where competition continues to intensify. Passion and compassion and mission are not forgetten in strategy - they are elevated.

whatisstrategy
Hospital Strategy II
: If there is one key to strategy, it is to know thyself - what is your hospital's greatest strength? it's core competency? This will tell you where to go. This thought process led Baptist Health system to a $40MM turnaround (in one year). Our guest blogger, Andrew, also chimed in on this point, defining strategy once and for all.

ikeajiffylube
Hospital Strategy III: Once we know who we are, we also know who we aren't. That is the lesson we learn from those who know exactly who they aren't and are wildly successful. In this post, we used Ikea and Jiffy Lube as examples.

swa2
Hospital Strategy IV: Sometimes our competitive advantage can come from unexpected and unusual places, as we noted with Southwest Airlines. They beat out every single company in America from 1972-2002 in terms of shareholder return. Just goes to show, it's not a matter of how great your industry is, it's how sustainable your strategy is within that industry.

silos
Hospital Strategy V: And finally, when all is said and done, a great strategy is only great if it is executed excellently. Otherwise it's just a thought or a piece of paper. In this post, we get see 11 factors that cause companies to fall short of their strategic goals from Harvard Business Review. Not surprisingly, many of these factors are soft skills, including knowing how to break through organizational silos.

So, there you have it, a short introduction of hospital strategy. What are some other important topics that never seem to get their proper coverage?

Comments, Pingbacks:

Comment from: Lance H. McCormick [Visitor]
What about the wants and needs of the patients and families? Healthcare is a odd duck in the business world. The patients just keep coming or do they? With the aging of the baby boomers and the changes in their practice expections we must listen to the customer.
Permalink 06/03/06 @ 15:23
Comment from: Riaz Hasan [Visitor]
Gentlemen - People and process(s)are the key factors which make a strategy succeed or fail. Anyone who has traveled on S.W Airlines can see it;polite manners demonstrated by the airline staff coupled with excellent customer support. Regarding processes - maximize the use of technology by eliminating delays and bottlenecks in processes which frustrate people; The bottom line - you lose customers and consequently business. A certain hospital in the D.C area provides a horrible service to their patients at the time of registration; their computer system is not only slow but it hangs sometime during the patient registration process.
Permalink 09/16/07 @ 05:42
Comment from: Jame Flokis [Visitor] · http://techno-minimal-bit.com/
With the aging of the baby boomers and the changes in their practice expections we must listen to the customer.Regarding processes - maximize the use of technology by eliminating delays and bottlenecks in processes which frustrate people; The bottom line - you lose customers and consequently business.
Permalink 03/05/08 @ 19:48
Comment from: Dr. Saba [Visitor] · http://onlineconsultation.com
Expectations are truly changing but to meet those expectations, a health care institution has to do much more than eliminate delays. To meet expectations, an institution must provide innovative ways of providing care. Advancements with remote monitoring of patients and telemedicine is a good start.
Permalink 06/30/08 @ 22:16
Comment from: Daniel James [Visitor] · http://www.debtmanagementinfo.co.uk/
Hospital strategy puts sharper focus on care management instead of cost reduction needs. Health providers and managed care organizations prefer to invest more resources in case management, inpatient protocols, community education and other related items, because they believe all these elements of care management provide a higher potential for saving costs while at the same time optimizing the quality of health care.
Permalink 07/02/08 @ 00:57

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